From first pilot to the clinic people talk about
Avely Marjapuu4 things to play withHow much would you pay for one more year in good health?
Below are a few visualisations I use to make that question real. Don’t just read them, drag, slide and click.
Why it matters: the eleven-year gap
People in Singapore live to over 85. But around eleven of those years are spent in poorer health.
That gap is the opportunity: for governments, for businesses and for all of us to spend more of life actually living well.
Prevention aims to push the healthspan line to the right and shrink the gap. Researchers call this the compression of morbidity, an idea James Fries put forward in 1980. A clinic can’t close the gap on its own, but it can be the place where people start.
The journey, in four steps
Click each step to see what it takes and what changes.
Launch one offer. Test real demand.
Choose one longevity service. Package it, price it and launch it to a small group. Talk to your customers.
Find your unique selling point
Neko Health has a unique full-body scan and a seamless user experience. People need to understand instantly what makes you unique and what that one distinctive thing is that you offer. Drag your clinic around the map and think what could be your USP (unique selling point).
Track the trend, not the snapshot
A single test tells you where someone is today. It can’t tell you where they’re heading. Two people can get exactly the same result and be on very different paths. Look at six years of tests and their stories appear.
Each person is their own best baseline. Repeated measurements turn a number into a trend, and a trend is something a client can act on early, long before it shows up as a diagnosis. It’s also the most honest reason to come back.